Smart Zip Direct Mail & Online Marketing
Typical direct mail campaigns require saturation, meaning you have to target an entire geographic area (subdivision, zip code, etc.) which means you may have to purchase hundreds of postcards and postage for properties that have no interest in putting their property on the market anytime soon. Smart Zip does what is called big data and predictive analysis, which means their research will help you identify and target just the property owners who are most likely to put their property on the market within a short period of time! Plus they combine online ads to those same households to ensure those property owners are exposed to you several times in their mailbox, inbox, and on websites/apps and therefore might be inclined to list with you once they decide to put their property on the market. Check out the video below of our overview and webinar we did with SmartZip or go to www.smartzip.com for more details.
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